WS - C - Retail Strategies Academy Proposal for Tiffin

RETAIL ACADEMY Scope of Services Research • Identification of priority retail categories for Real Estate Analysis recruitment and/or local expansion • Retail Real Estate Analysis identifying 5+ real • Retail Prospect List- Identification of at estate sites performed by licensed retail real minimum 10 retail prospects to be targeted for estate professionals recruitment • Create Aerial imagery of trade area(s) with • Contact Information for Retail Prospects traffic counts • Retail Site Selection Criteria for retail • Identify Target Zones for short- and long-term prospects retail development • Mobile Data Collection from major retail node • Property Catalog • Retail Gap Analysis for trade area (i.e. leakage and surplus) Marketing Materials • Peer Market Identification and Trade Area • Development of Customized Marketing Guide Comparison Analysis • Customized Retail Recruitment Plan • Peer Market Retailer Void Analysis • Custom demographic research – historical, current, and projected demographics – to Retail Academy include market trade areas by political • Access to Retail Academy: ONLINE Education boundaries, radius/drive times, and custom Course and Resource Library trade area Identification of retail trade area • One (1) Retail Academy Workshop, totaling six using political boundaries, drive times and radii (6) hours in Birmingham, AL and custom boundary geographies. • Industry overview from Commercial Real Estate • Consumer Spending Patterns and Behavior professionals Report • Quarterly 1:1 virtual meeting to discuss • Tapestry Lifestyle Segmentation Analysis – progress psychographic profile of trade area Investment The total fee for completion of the Retail Academy program is $25,000. Project fees are due immediately upon the execution of the agreement.