WS - C - Tiffin Branding Guidelines

Voice & Tone We Thrive Together as a Community We speak with the collective voice of our community—tones harmonizing into one vibrant melody. Our words build bridges, knit connections, and celebrate the lives of the people walking our streets. Every sentence is a hand extended in invitation and partnership; every message displays our shared journey. Using terms such as “We” and “Our” brings a sense of community and welcoming. Example: “We can’t wait to see you all at this year’s Rec Fest!” Instead of, “The City of Tiffin is putting on another year of Rec Fest!”