WS - E - Conducting Community Surveys

Appendix C. Seven basic steps for conducting telephone surveys 1. Think about and set goals. Take time to be exceptionally clear about what you really want to know from a survey. Modify the survey questionnaire based on your specific objectives. 2. Select a sampling frame by generating telephone numbers with RDD software. 3. Determine the sample size and the sampling method based on your goals.* Select the sample & that is, select who will be called. 4. Set up the survey administration. Select interviewers such as students or volunteers or contract for administration. Find resources, including telephones, computers and space. Develop data management procedures which secure the data and protect the anonymity of respondents. 5. Administer the survey. Make telephone calls and carry out quality control steps. 6. Analyze the survey data. 7. Report the findings. *You may need some assistance with this step. You can contact a local college, university, or research firm for assistance. Conducting Community Surveys 23