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WS - C - NaviRetail Proposal

Dated February 20, 2024City Council — work session, February 20, 2024 25 pages

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SCOPE OF WORK Phase 10 Business Recruitment & Retention Attend Retail Trade Shows 1 NaviRetail will attend the following trade shows on behalf of Tiffin (if deemed safe to do so): • Retail Live! Carolinas • ICSC @ Monterey • ICSC @ Carolinas • ICSC @ Red River States • Retail Live! Southeast • ICSC @ Las Vegas • ICSC @ New England • ICSC @ Florida • Retail Live! Southcentral • ICSC @ PA/NJ/DE • ICSC @ Western • ICSC @ Central • ICSC @ Southeast • Retail Live! Southwest • ICSC @ New York Contact Retailers 2 NaviRetail will contact the retailers listed on the Retailer Match List, at minimum, quarterly. Contact Developers 3 NaviRetail will contact the developers listed on the Developer Match List, at minimum, quarterly. Why is this important? We believe that retail trade show marketing should be the core of any retail recruitment strategy. That is why we attend trade shows on behalf of our clients all across the United States. Not only do we leverage our many years of industry connections on behalf of Tiffin, but we also employ checks and balances to make sure existing businesses continue to thrive while recruiting new ones. 18

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